Apple iPhones are seen inside India’s first Apple retail store during a media preview, a day ahead of its launch in Mumbai. Source: Reuters
Apple is preparing to introduce a more affordable version of the iPhone 17 alongside an upgraded version of its Siri voice assistant, according to a recent report by Bloomberg.
The company is planning to launch the iPhone 17e, which will follow last year’s iPhone 16e — a lower-priced model that used older hardware to reduce costs.
According to Bloomberg, the new iPhone 17e will feature a more powerful processor, matching that of the standard iPhone 17. It is also expected to include Apple’s in-house cellular and Wi-Fi chips.
The report adds that, for the first time, a lower-priced iPhone model will support wireless MagSafe charging.
Despite the upgrades, the device is expected to retain its price tag of $599 or £599, with no increase anticipated.
Read: Everything Apple announced at its September 2025 iPhone 17 keynote event
Earlier on September 9, 2025, Apple unveiled its latest products during the highly anticipated iPhone 17.
They introduced the iPhone 17 lineup, a new ultra-slim model called the iPhone Air, updated Apple Watches, and the long-awaited AirPods Pro 3.
The highlight was the iPhone Air, Apple’s thinnest iPhone ever, at just 5.6mm. Positioned as part of a multi-year redesign strategy, the Air aims to redefine Apple’s smartphone form factor. Alongside it, the standard iPhone 17 iPhone 17 Pro and iphone 17 Pro Max also made their debut with upgraded cameras and design refinements.
On the wearable front, Apple announced the Apple Watch Series 11, featuring 5G connectivity, improved durability, and new health-monitoring capabilities, including hypertension alerts. The Apple Watch Ultra 3 introduced satellite connectivity, a larger edge-to-edge display, and up to 42 hours of battery life.
Meanwhile, the entry-level Apple Watch SE 3 received upgrades including an always-on display, the faster S10 processor, sleep apnea detection, and 5G support, starting at $249.

